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Digital Marketing Trends to watch out for in 2021
Digital Marketing Trends to watch out for in 2021 The global mayhems of 2020 are going to profoundly be felt in the digital marketing landscape of 2021. Brands are facing a whole new terrain of consumer behaviour, reshaped by leaps forwards in mass social media...
Headlines that get more clicks For Digital Marketing Campaigns
Headlines that get more clicks For Digital Marketing Campaigns On average, five times as many people read the headline as they read the body copy. When a brand has written their headline, they have spent eighty cents out of the dollar, words of famed copywriter and...
How to measure your website’s success online
We live in a world where every business has an online presence and the first impression of any website is now more important than ever. There are more than 1.8 billion websites on the Internet at the moment, and the number is growing every day. The increase of the...
Content Personalization for company marketing.
All of the website visitors are not there for the same reason. Some might be returning visitors ready to buy a product, while others might be first-time visitors still researching their best options. The reality is too many websites and post-click landing pages...
How to optimize your website for SEO practices to improve your digital marketing
In today’s digital environment, SEO is an important topic on every small business owner's mind. This is because most consumers are surfing search engines to find and gain knowledge about brands, products and services that they require. Increasing SEO results depends...
Engagement based email marketing
Email blasts are when a company sends out a mass email to every subscriber on their list. Sending personalised messages to each subscriber can be challenging. There are certain steps which are effective in engaging readers in email subscribing. Create dynamic and...
Tips to increase your social media interactions For Digital Marketing
Brands know how important social media is to increase their engagement with the audience. If the brand is shouting out into the abyss and rarely taking time to truly interact with their current and potential followers, they are missing out on opportunities to increase...
Top brands that are acing the game at digital marketing
In an ever changing landscape of digital marketing, it can be hard to truly examine what works and more importantly what does not. A great place to start a brand’s campaign is by looking at the brands at the forefront of the digital marketing world and analyse what...
Is video marketing a good digital marketing strategy?
It is not hard to understand why video is so popular these days as it is an easy to digest format that gives our eyes a rest from the overabundance of textual information online. This in one major reason why the audiences reportedly watch 1 billion hours of YouTube...
Are long-tail keywords to your content better?
Long tail keywords or key phrases are usually longer than more commonly searched words. Long-tail keywords have a higher conversion value but receive less search traffic. A clear vision of the company, product and website can help in yielding a profit from long-tail...
Company marketing strategy using Google AdWords for Conversion
A Google Adwords campaign was set-up by the company a while back but they did not have a campaign setup. Brand You Creative offered them an audit where we would look at the company’s digital, website, competitors, an in-depth research on their Google Adwords, and what...
Which social media platform should you use?
Ask yourself these: Where is your audience? What are your goals? What will you be posting? Imagine its your birthday in a months time and you want to throw a party, who do you INVITE? Friends, like minded people, people who will make the party fun. All of these will...
Ways To Grow Organic Reach On Social Media
Focus on the right platform Look at your performance Look at your competitor's performance target your audience Post the right content at the right time Interact with your followers When it comes to social media reach, Facebook is the first platform that springs to...
Getting Started With Social Media Marketing For Your Business
Here are Tips to kick starting your social media business page Is your product B2B or B2C? Understand your audience Set up your page with clean, eye-catching images Create content that is shareable Follow people and be involved in a community When you are...
Best Digital Marketing Practices in 2019
Improving website & SEO Moving into 10 sec. ads Social Media Influencers Mobile marketing Out with the old, in with the new. It’s time to prepare for a new year in 2019. This is an opportunity to review your website, SEO and your Digital Marketing strategies....
Guide to Getting Started with Facebook Ads
As of the third quarter 2018 Facebook had a monthly base of 2.27 billion users, so there is a good possibility that your target audience has a presence on this site. This makes Facebook very attractive as an advertising platform, and it happens to have many solutions...
5 Common Social Media Mistakes to Avoid
Social Media has grown so fast and become popular because consumers were sick and tired of feeling unappreciated and ignored. It’s frightening to thin that 57% of people now communicate online rather than talk to people in real life. So it’s not surprising that 5...
7 YouTube algorithm hacks you should know by now
Here are 7 YouTube algorithm hacks you should know by now When it comes to social media Youtube 8 out of 10 users view their videos and as a result is the second largest search engine. Staggeringly the total time of Youtube videos is 3.2 billion hours per day ! This...
Tips for Building Your Online Reputation using Social Media
Character is like a tree and reputation like a shadow. The shadow is what we think of it; the tree is the real thing. (Abraham Lincoln) Reputations can take years to establish however a bad reputation can take a mere moment. The same can be said of Social Media. 87%...
5 Things You Should Avoid on Social Media
So social media five things what not to do so it does kind of a misconception a lot of different feelings about social media out there at the moment call thing is that you know this fundamental things that you can do that anyone could do actually to get some...
How to Promote your Business on Facebook
Grow your brand through word-of-mouth marketing – intensified by the massive reach and scale of social media. We are available to work with you through building strategic promotions that will help you build your audience. We set up a content calendar that timely fit...
How to Promote a Business on Twitter
These are the secret ingredient of Twitter if you’d like to include it in your Social Media Marketing tool - #hashtags and retweets. You may know what a hashtag or a retweet is, but if you’re not using them to their full potential, you could be missing out on a huge...
How to Promote a Business on Instagram
Instagram: Heart on Ads Are you thinking about running an Instagram ad but don’t know where to start? Advertising on Instagram offers a wide range of opportunities as the ads can incorporate pictures and videos, plus this won’t interrupt the user experience....
Marketing and Branding Strategies for Every Businesses
Branding is the Door to the Company’s Soul Coca-Cola. Apple. Hyundai, the chances are that hearing these company names brings to mind their clear and well-defined branding. When most people hear branding, their minds think about logos and graphics that help define a...
Best Branding Tactics For Marketing a Product
Before discussing the reasons why branding is important for selling a product, it's essential to define what branding is. Your customers or users are the only ones who determine where the company's brand is headed. Your brand is nothing but a representation of how...
Follow these Marketing Tips to Help Increase your Sales
The success and failure of any company’s Sales is dependent on a number of factors.There is no one factor that helps in any company’s Sales. In truth, there are a number of factors that one has to take into consideration when trying to improve a company’s Sales. Let’s...
Know The Tips That Can Help To Increase Your Sales
If you are an entrepreneur then you can be definitely called a sales person. This is because you are responsible for selling your articles either directly or through agents. To be successful one needs to be disciplined, hardworking and needs to pay attention to the...
Understanding Branding And Its Importance For Marketing A Product Or Service
Branding is a crucially important aspect of your marketing strategies. Assigning a brand isn't just limited to a slogan, symbol, name, design or sign or the combination of these elements which help in identifying the services or the products of a company as it was in...
How to Transform Your Idea Into a Successful Business
Transform Your Business or Idea Into an Online Success For many business owners or innovative individuals with great ideas it can be hard to reach your target market online and achieve the results you want. Either you've already established an online presence or...
How to achieve your goals in life or business – 3 secret weapons
3 secret weapons to achieve your goals in life or business Want to improve on: Time management? Sales & marketing? Management? Building business relationships? Your life? Your health and fitness? Personal relationships? Secret weapon 1 - Set 3 goals per day, 3...
Biggest Key to any Success or Development of any Business
Here's The number one ingredient in successful business This is the biggest key to any success or development of any business. If you are aware of any successful business models they always have customers who return. Integrity is key and for people to trust you, this...
How to Avoid Common Mistakes in URL Links
Avoid Common Mistakes in URL Links URLs play an important role in the success of a website. They are so finicky as well, thus, even the simplest typo, like an incorrect letter or a mistake in capitalization, can create a broken link. A broken link leads to an error...
5 Ways to Reduce Bounce Rate and Increase Your Website Conversions
Here's the 5 Essential Steps to Decrease Your Website's Bounce Rate Google Analytics describes 'bounce rate' as the percentage of single-page visits. If you own a website, one of your primary goals is to decrease your site's bounce rate. A high bounce rate is a sign...
Vital Tips for Building Your Business Brand
Tips for Building Your Business Brand Branding is very important not only for big companies, but for small businesses as well. It is how you define your business not only to your external audiences, but also to your team and to yourself. Your goal is to have your...
Steps to Make You Mentally Strong, in Order to Have a Successful Life and Business
19 steps to make you mentally strong It is often the case that we have to unlearn what we have learned, in order to really grow. This process is vital to learning anything new. In mentally strong successful people, they all have similar characteristics , things that...
5 beliefs and values which help you to live a successful life and business
Here are 5 beliefs and values which help you to live a successful life and business A healthy and successful (Happiness) life and business requires balance.I have been studying and learning from the best for the past few years, in a new way, which is helping me to...
2 Tools To Make Your Life & Business More Successful
The 2 tools to make your life and business more successful In your life, and business, how often do you spend time planning and developing yourself? Do you review achievement and improvements on what is needed to grow more effectively now, tomorrow and into the next...
10 Things Business Owners Should Consider Not Doing
We have so many thing to consider in our day to day running’s of our business. Our daily management, marketing, sales, customer service, accounts etc. .. List goes on.It is vital as a business owner we plan and strategizes correctly and if you don’t you need to start...
10 Steps to Improve your Business Management and Marketing
When it comes to management and marketing, it is vital that you have organisation, because if you do not have organisation, what happens is you do not get the results you want. So many businesses do not have the correct structure and procedures in place, or they have...
Teamwork: the right team is key to build a successful business.
The right team is key to build a successful business 7:00 am: Started prep and plan for the day and week ahead. It has taken us quite some time to find the right people. We have had many setbacks, but the skill is not to let it affect the business and keep moving...
Giving customers more than they expect is key to great rapport.
Giving customers more than they expect is key to great rapport! Dublin - Just returned home after a long day. We have just completed the set up of increase your sales development & coaching program for three businesses. Nearly 5 months of planning, development and...
5 sources to achieving better sales
Best 5 sources to achieving better sales Everyone wants to have a successful business, more sales and better profits. But are you doing the steps that are needed to achieve this? A lot of people forget, or in some cases, do not know the basics in order to achieve...
Emotional intelligence: the ability to adapt to any environment
The ability to adapt to any environment In both our personal and work lives, we are presented with different challenges on a daily basis. Every day, we have to make decisions. It makes sense, when making tough decisions, that you do them in emotionally intelligent...
Content Marketing : Preparation, Plan and Research about the Topic
Prep & Plan (preparation and planning) are such a valuable tool. In fact it is the biggest part to any success. When you plan and do a strategy then you include things you don’t plan for. So you are prepared for everything, because in your plan you include time...
Resentment in the work place
Resentment in the work place: Do you find when you are making a payment or writing a cheque you make a comment to the receiver? Such as, well at least you’re getting paid? It is good for some? Oh no, not more money? I only just paid you last time? You may find if you...
Understanding Relationships with Money
How do your emotions react to this subject? How do you feel about your business? How do you feel about your income? How is your business going? how do you feel about money? why you touch money? There are many questions you can ask yourself about this subject, but let...
Deserving – Business Marketing Awareness and Emotional Intelligence
What comes to mind when this word is used, for you and your business? Many of our issues, which arise in our business, if examined properly, can more than often lead back to our belief to deserving … and in fact all our situations are a product of our belief system....
How to develop a successful business by valuing …. Do you want to know how?
Many people believe in a magic formula or they think that an advertisement program will give them an answer to more sales more brand awareness. In fact there is no magic formula… It takes dedication and some people think a lot of hard work! Yes it takes work to build...
Think time alpha state: – how geniuses are created
Think time alpha state Spending time doing things that you like to do, valuing yourself, time away from business is one of the key ingredients to success in your business. For example, movie director Steven Spielberg always has a pen and a pad in his car. His best...
Difference between unsuccessful and successful, profitable business?
Difference between unsuccessful and successful I see so many of us stressed out working long hours and continuing doing the same thing week in and week out. How can we change this …? More advertising? More marketing? More time? More of the same things you have...
One month challenge
One month challenge - yes the last month has been the most challenging for everyone at BrandYou With all growths comes new challenges every day; how we handle them is the key to each out come. We all need to have the ability to adapt and a good emotional intelligence....
The year of growth
The year of growth: the most challenging year This is year has been the most challenging year for BrandYou, with our biggest growth since we formed end of 2009. Recently we are developing new systems and our program increase your sales development/coaching program has...
7 Lessons for Success, Including a Few You Haven’t Heard.
7 Lessons for Success Ray Dalio is a very smart guy with a gift for making money. He founded the investment firm Bridgewater Associates and in 2012 was named to the TIME 100. In a 123-page personal value statement titled Principles, he attempts to share what insights...
How to improve your day and get the job done
Resources to motivate and inspire Your surroundings – it’s important to make sure your work space, office desk etc are clean and not cluttered. It’s important to see and feel your end results. You can have a written statement to yourself on the wall. Photos of...
How to monitor and manage an outsourced business development strategy
There are many ways people measure a successful business but for me there is a set of measuring tools I use: 1. How a company deals with an issue – have you ever had a company who does not return your calls or deal with you in a professional manner? This is a sure...
What is Internet marketing?
What is Internet marketing Internet marketing, online marketing or E-marketing refers to using technology of Internet, websites, e-mails, SMS and whatever the variety of options for achieving the marketing objectives of an organization. As a whole internet marketing...
Why brand is important?
Reasons why brand is important A “Brand” is a commerce related identity of any seller’s product or service. Brands are normally consisting of names, and symbols. Simply explained, brand is the basic form of identity given for such products and services may be of a...
How to grow your business into a successful one
Increase your sales At the beginning there was only offline advertising, and now the world has opened up to the online world. It is essential that every business have an online presence. Having an effective business strategy is vital to success. You must have a good...
A handy guide to running successful Facebook competitions
A handy guide to running successful Facebook competitions It’s widely accepted that one of the quickest ways to grow your following on social media is to run a competition. While great content and engaging conversation is all fine and dandy, nothing gets new followers...
6 Insights From Tony Robbins That Will Change Your Sales Game
When it comes to helping people improve their lives there is nobody in the game with stronger credentials than Tony Robbins. The “Michael Jordan” of thought leaders, Tony has affected millions of people around the world through his performance coaching. And his words...
5 Ways To Live Without Regret
Regret is something everyone experiences at one point or another. It would be impossible to go through life without experiencing any regret at all. But sometimes, we put ourselves in positions where regret is almost guaranteed. Where we could have avoided the regret,...
7 Steps for Creating the Life YOU Want
Here's the 7 Steps for Creating the Life YOU Want Stairway in blue heavens We all aspire to do, be and have great things. Yet most of us simply aren't creating the results we want. We complain that we don't have enough money, romance, success or joy in our lives. We...
Want to know how to get customers in Dublin and Cork? Or any part of the country?
Do Want to know how to get customers in Dublin and Cork? I can show you how to do it. Last week Jonathan had made 3 appointments for me in Cork and this week he has made 3 appointments in Dublin. Ok, the appointments are just part of the process there are many tools...
Benefits of LinkedIn Business page
The Benefits of Linked In Business page If you are an owner of a company that is digitally focused you probably came across LinkedIn social media platform. Many of the professionals have their own LinkedIn profiles as a portfolio, curriculum vitae or just online...
How to create a Facebook business account?
How to create a Facebook business account Would you like to set up a Facebook business profile to represent your business? It is surely not a problem. A feature that is not really known is ability to set up business accounts without a personal profile. Remember that...
How to be number one in your business?
Here's How to be number one in your business! Business is driven by people, people have emotions, and people have personalities. It’s a fact. So how do we make it the best experience for your company and the people involved? We can start by getting everyone’s input...
Change = successful business and income
Successful Business and Income This is the one of the most important tools for people who understand word “change” are and will always be able to grow and be successful at what they do. Fear = being angry, I cannot do this, Blame, blaming others, we have all done this...
Successful business is not done by guesswork
Successful business is not done by guesswork! In today’s environment one of the most important parts of development is analyzing your works, results and way forward. How do we move forward? - Is the key question you should always ask. To review your online and offline...
How we develop Increase Your Sales Program
Increase Your Sales Program It is 2014 and BrandYou.ie started fresh with new strength to develop our business and look for a potential new leads. Reflecting on the past year I need to say, that many things have changed in the way how we approach business. We are...
How to get business?
This is an area in which I - Lee Kavanagh - have always been able to succeed and deliver professional results. When looking back over the years ... I wanted to identify why and how have I done this so well. First it suits my personality … sales and business...
What is the most important skill in good sales techniques?
What is the most important skill in good sales techniques What is the first thing which comes to mind? There are many, but in my opinion listening is ahead of them all. Why? Because this is the most important tool for yourself and for your current and potential...
How to start a blog
How to start a blog? Are you interested in how to start a blog? You are in a right place! This is one of the series of informational articles helping you to start in the internet world. It is important to realize that the basic blog can be set up with just few clicks...
Free website templates vs commercial website templates
Free website templates vs commercial web templates When you are thinking about building a website using a website templates, you have to consider whether to use free or paid one. In general new website owners choose to use one of the website templates found on the...
Step by step process off page SEO to build online marketing
Step by step process off page SEO On-site SEO is very important at the beginning of your site’s existence in the virtual world, however it is the off-page factors that you have to take into consideration when it comes to increasing the amount of visitors over time:...
How to build a better SEO strategy with on page factors
On-page SEO factors are the first step of the digital strategy when your website has been built. In order to move to the next step you need to be sure that you meet the following guidelines: Content of Page The content of a page is what makes it worthy of a search...
SEO plan & strategy
The first stage in planning your SEO development is understanding the starting process. Here are steps to an optimization strategy: SEO process: Initial Analysis This involves website review, competitive analysis and report submission based on the assessment. Our goal...
How to give value and increase business sales
When asked what they would like to see improved in their business, many business owners will invariably reply ‘increase business sales’. So, if this is something we all want for our business then why then is it many companies don’t have it. Why don’t they have enough...
Digital strategy as part of your marketing strategy
What is digital? Nowadays, most businesses use a digital strategy. Why? Because it works! Not only does it save you time, energy and money but it is more effective by measuring the results you need. It takes so much time to do develop your business offline but if you...
How to improve website optimization
In today’s environment it is important that we all understand how website optimization works. You need a qualified professional to help with this process and choosing the right company can be a difficult decision. When choosing the right company for your business,...
Online marketing consultant
So many people get bogged down and over whelmed with the influx of information out there. They don’t know how to use this information or how to increase their potential. As an online marketing consultant (coach) my role is to get effective and measurable results. When...
How to use Hootsuite to Manage Your Social Media
Hootsuite is a great tool you can use to manage all of your social media within one platform without having to log in to different websites. You can link through the hootsuite dashboard to your Facebook and Google pages, as well as LinkedIn, Twitter, ScoopIt,...
Sales training / Coaching to help your business
Throughout the years I have worked in sales for different companies in sales. I always reached my targets and excelled. Why? I always looked to the people in the company who were on top of their game. The sales training we received was good and I always appreciated...
Sales techniques on how to increase your sales
The Benefits of phone scripts Phone scripts requires sales techniques and it is a skill. Over the years I have seen companies hire experts’ and do training for hours at a time using sales techniques. Phone scripts will always need consistent improvement and by...
How to design a website
From a technical point of view it can be quite simple to design a website. However, if your designer does not have any information about your business market, how can you create a website around your customers’ needs? I say this because so many people are misled by...
The Brand You business coach tool box
What is POSD? Passion, Ownership, Structure and Dynamics We all know we need the basics to succeed in business; this is the area where we look at the basics with you and identify weakness you may be experiencing. Then we can coach or work with you to put the...
Business basics getting them right by a business coach
Coaching is very important in life and business. We all know that the best athletes in the world have a coach. Behind every successful company is a business coach. What I mean about success is the way you live your life through your business. If we remove money from...
Online Marketing – how to use it effectively in business
Online Marketing Your online marketing strategy should have onsite SEO, offsite SEO, blogs, newsletters, and social media. These need to be used correctly and consistently. If it is not consistent then your brand is not consistent. When you maintain a reliable online...
How to advertise your product or service for free
I’ve worked in the advertising industry for many years and everybody is trying to get the best they can for their business; advertising, marketing, sales strategies, and PR tools. What I’ve come to learn from working with my own clients and for myself is that there...
Clonmel Motors Cycles, E- Commerce Website, Planning
Clonmel Motors Cycles, E- Commerce Website, Planning This client signed up for ‘increase your sales’ service. They already had an E- Commerce website. I have been in touch with this client for over one and a half years to two years. When we first were in contact he...
A Guide to Business Blogging for Beginners
A business blog is a fantastic online marketing tool if used correctly It’s the easiest way to communicate your business concept to the viewer in the shortest possible time. Use your blog to let customers know what is happening within your business at the moment....
External Links – A Good Way to Improve Your SEO
Important factor of off-site search engine optimization is an external linking This process improved the ranking in search engines and also improves page ranking (from 0 – 10). How the external linking works? To create external link, you need to submit an article,...
New customers
Finding new customers is obviously a hot topic when it comes to any business. We are all actively seeking to develop and expand our current client base on an ongoing basis. Developing a new customer base is a skill that I myself have acquired over some time. As I...
Cold calling made simple
Someone once said that cold calling is not about pushing a product or service. Cold calling is about planting seeds of memorable information within your prospective customers. For me personally I found it quite challenging in the initial stages. Having spoken with...
Marketing Strategy for Small Business
At times, it can be quite difficult to manage all the key areas within a small business. If I could give one piece of advice for small businesses, it would be to make sure that your brand marketing strategy and your core message are clear. I was doing some marketing...
Creating an SEO-Friendly URLs
Welcome to SEO tips by Brandyou.ie. The SEO tips we want to discuss today is SEO friendly URLs . The search engines give a lot of priority to web pages where the main key word for that page is located within the URLs at the top of the page. For example, if you were in...
Digital Marketing Tips for a Startup
In the present climate, people view the market as quite difficult. When starting a business here is a couple of tips; get your basics right; whether it is marketing, sales, management, PR and advertising. The best form of marketing does not necessarily have to cost a...
Sales Prospecting: Qualifying a Lead
Sales Prospecting Do you as a business understand the sales prospecting process? Do you have a series of questions to qualify a particular client? And do you ask your potential client those questions when they first contact your company? These are all important areas...
What Is PPC? Basics of Pay-Per-Click Marketing
Pay per click Welcome to SEO tips by Brandyou.ie. The SEO tip we want to discuss today is using pay per click campaigns to help the search engine optimization (SEO) of your website. For example, Setting up a pay per click campaign on Google or Yahoo will help you...
Simple Sales Call Tips for your Business Marketing
Simple call to your market Today I just want to talk about introducing your company to your target markets. Some people; whether it is a business owner or a manager, shy away from the sales role within their company. A very simple technique you can use to overcome any...
Business Coaching – Things we don’t like doing
The limitations we place on ourselves all stem from fear, fear of failure, fear of the unknown, fear of moving out of our comfort zone. We all have areas within the business we don’t particularly like doing. Some companies are quite fortunate and can afford to pay...
Tips for an Effective Video Marketing
Video Marketing Video marketing is a growing part of our company. It is something I feel every company should be looking towards or be doing presently. Video marketing is a very smart and simple way to market your product or service. There is so much content you can...
Adding SEO Meta Tags to Your Website
Welcome to SEO tips by Brandyou.ie. The SEO tip we want to discuss today is unique Meta tags, title and descriptions. It is very important each web page on your website has its own unique title tag and Meta tag description. This will help you be placed high in the...
Keyword Research a Crucial Part of SEO
Welcome to SEO tips by Brandyou.ie The SEO tip we want to discuss with you today is centered on keyword research. Before you begin any website, the most important thing to do is identify what keywords you want your website to be found for. There are a number of great...
SEO Marketing Tips to Improve Website Rankings
Search Engine Optimization, commonly known as SEO is an effective marketing strategy used to increase your website rankings on major search engines such as Google or Yahoo. The SEO tip we want to share with you today is deep linking. It’s a well-known fact that having...
Copywriting for search engine optimisation
It is important to bear in mind search engine optimization when writing your website’s content. It is important to consider where you can add links to other pages and pictures with additional tags. But the most important factor is keyword ratio – percentage of phrases...
Internal Linking Strategy To Improve SEO
As well as external linking, the internal one is essential for search engine optimization purposes. It is important create shortcuts within your copy that lead to different sections of the website. It gives user possibility to easily navigate between subjects...
Intro to HTML Website Coding – Making Webpages
HTML website coding, or Hypertext Markup Language, is used to create web pages. Site authors use HTML to format text as titles and headings, to arrange graphics on a webpage, to link to different pages within a website, and to link to different websites. HTML is a set...
Understanding bounce rate in Google Analytics
What is bounce rate in search engine optimisation? It is a term that is not used often on the web, but it is good to know how it is calculated and what it says about your website. Bounce rate describes the percentage of users that leave your website within few seconds...
Use of Google Analytics Tool for SEO
Google analytics is one of the most powerful tools used in Search Engine Optimisation by many web developers. It gives you insights on not only how many visitors you have per month, but also a lot more useful information like Bounce Rate, daily visits, most visited...
Using Google Webmaster Tools / Search Console Data to Review SEO
Google webmaster tools is an online application provided by Google to help you with your search engine optimization strategy Webmaster tools gives you an inside view to crawling errors, search queries related to your website and also allows you to upload and manage...
How To Do Keyword Research For SEO
One of the basic but the most important steps you have to take while preparing your search engine optimization strategy is keyword research. It is very important to use proper tools and find the phrases that are both descriptive to your business and popular within...
How to market your business in LinkedIn
LinkedIn: Target Professionals in a Specific Industry LinkedIn is one-a-kind social network. This is the world’s largest professional audience in the Internet. If you want to hang with the big players—a place where connections are made, leads are generated, and deals...
SEO Basics: Beginner’s Guide to Search Engine Optimizationn
Want To Promote Your site On Google? There are few aspects of search engine optimisation, and one of them is Basic SEO. It involves fundamental practices that can let your website exist in the virtual world: Keyword researchFinding phrases that both describe...
On-Page SEO – Search Engine Optimisation
On-Page SEO On site search engine optimization is an important factor in placing your website highly in rank of Google, Bing, Yahoo and other sites. On-site factors are mainly based around keywords within website. It is important to keep keyword ration proper on each...
The Best Off-Page SEO Techniques
On top of websites performance you have to include in your plan off-site search engine optimization factors. The main purpose of off-site SEO is to create as many links in the web pointing to your website. It is beneficial because users can click in to view your...
What is SEO? How to Optimize for Search Engines Like Google
Search engine optimization or SEO is the technique of preparing your website with keywords, links and content so it appears highly ranked in search engines like Google, Bing and Yahoo. Organic search engine optimisation as oppose to paid advertisement like AdWords...
Digital Marketing Trends to watch out for in 2021
Digital Marketing Trends to watch out for in 2021 The global mayhems of 2020 are going to profoundly be felt in the digital marketing landscape of 2021. Brands are facing a whole new terrain of consumer behaviour, reshaped by leaps forwards in mass social media...
Headlines that get more clicks For Digital Marketing Campaigns
Headlines that get more clicks For Digital Marketing Campaigns On average, five times as many people read the headline as they read the body copy. When a brand has written their headline, they have spent eighty cents out of the dollar, words of famed copywriter and...
How to measure your website’s success online
We live in a world where every business has an online presence and the first impression of any website is now more important than ever. There are more than 1.8 billion websites on the Internet at the moment, and the number is growing every day. The increase of the...
Content Personalization for company marketing.
All of the website visitors are not there for the same reason. Some might be returning visitors ready to buy a product, while others might be first-time visitors still researching their best options. The reality is too many websites and post-click landing pages...
How to optimize your website for SEO practices to improve your digital marketing
In today’s digital environment, SEO is an important topic on every small business owner's mind. This is because most consumers are surfing search engines to find and gain knowledge about brands, products and services that they require. Increasing SEO results depends...
Engagement based email marketing
Email blasts are when a company sends out a mass email to every subscriber on their list. Sending personalised messages to each subscriber can be challenging. There are certain steps which are effective in engaging readers in email subscribing. Create dynamic and...
Tips to increase your social media interactions For Digital Marketing
Brands know how important social media is to increase their engagement with the audience. If the brand is shouting out into the abyss and rarely taking time to truly interact with their current and potential followers, they are missing out on opportunities to increase...
Top brands that are acing the game at digital marketing
In an ever changing landscape of digital marketing, it can be hard to truly examine what works and more importantly what does not. A great place to start a brand’s campaign is by looking at the brands at the forefront of the digital marketing world and analyse what...
Is video marketing a good digital marketing strategy?
It is not hard to understand why video is so popular these days as it is an easy to digest format that gives our eyes a rest from the overabundance of textual information online. This in one major reason why the audiences reportedly watch 1 billion hours of YouTube...
Are long-tail keywords to your content better?
Long tail keywords or key phrases are usually longer than more commonly searched words. Long-tail keywords have a higher conversion value but receive less search traffic. A clear vision of the company, product and website can help in yielding a profit from long-tail...
Company marketing strategy using Google AdWords for Conversion
A Google Adwords campaign was set-up by the company a while back but they did not have a campaign setup. Brand You Creative offered them an audit where we would look at the company’s digital, website, competitors, an in-depth research on their Google Adwords, and what...
Which social media platform should you use?
Ask yourself these: Where is your audience? What are your goals? What will you be posting? Imagine its your birthday in a months time and you want to throw a party, who do you INVITE? Friends, like minded people, people who will make the party fun. All of these will...
Ways To Grow Organic Reach On Social Media
Focus on the right platform Look at your performance Look at your competitor's performance target your audience Post the right content at the right time Interact with your followers When it comes to social media reach, Facebook is the first platform that springs to...
Getting Started With Social Media Marketing For Your Business
Here are Tips to kick starting your social media business page Is your product B2B or B2C? Understand your audience Set up your page with clean, eye-catching images Create content that is shareable Follow people and be involved in a community When you are...
Best Digital Marketing Practices in 2019
Improving website & SEO Moving into 10 sec. ads Social Media Influencers Mobile marketing Out with the old, in with the new. It’s time to prepare for a new year in 2019. This is an opportunity to review your website, SEO and your Digital Marketing strategies....
Guide to Getting Started with Facebook Ads
As of the third quarter 2018 Facebook had a monthly base of 2.27 billion users, so there is a good possibility that your target audience has a presence on this site. This makes Facebook very attractive as an advertising platform, and it happens to have many solutions...
5 Common Social Media Mistakes to Avoid
Social Media has grown so fast and become popular because consumers were sick and tired of feeling unappreciated and ignored. It’s frightening to thin that 57% of people now communicate online rather than talk to people in real life. So it’s not surprising that 5...
7 YouTube algorithm hacks you should know by now
Here are 7 YouTube algorithm hacks you should know by now When it comes to social media Youtube 8 out of 10 users view their videos and as a result is the second largest search engine. Staggeringly the total time of Youtube videos is 3.2 billion hours per day ! This...
Tips for Building Your Online Reputation using Social Media
Character is like a tree and reputation like a shadow. The shadow is what we think of it; the tree is the real thing. (Abraham Lincoln) Reputations can take years to establish however a bad reputation can take a mere moment. The same can be said of Social Media. 87%...
5 Things You Should Avoid on Social Media
So social media five things what not to do so it does kind of a misconception a lot of different feelings about social media out there at the moment call thing is that you know this fundamental things that you can do that anyone could do actually to get some...
How to Promote your Business on Facebook
Grow your brand through word-of-mouth marketing – intensified by the massive reach and scale of social media. We are available to work with you through building strategic promotions that will help you build your audience. We set up a content calendar that timely fit...
How to Promote a Business on Twitter
These are the secret ingredient of Twitter if you’d like to include it in your Social Media Marketing tool - #hashtags and retweets. You may know what a hashtag or a retweet is, but if you’re not using them to their full potential, you could be missing out on a huge...
How to Promote a Business on Instagram
Instagram: Heart on Ads Are you thinking about running an Instagram ad but don’t know where to start? Advertising on Instagram offers a wide range of opportunities as the ads can incorporate pictures and videos, plus this won’t interrupt the user experience....
Marketing and Branding Strategies for Every Businesses
Branding is the Door to the Company’s Soul Coca-Cola. Apple. Hyundai, the chances are that hearing these company names brings to mind their clear and well-defined branding. When most people hear branding, their minds think about logos and graphics that help define a...
Best Branding Tactics For Marketing a Product
Before discussing the reasons why branding is important for selling a product, it's essential to define what branding is. Your customers or users are the only ones who determine where the company's brand is headed. Your brand is nothing but a representation of how...
Follow these Marketing Tips to Help Increase your Sales
The success and failure of any company’s Sales is dependent on a number of factors.There is no one factor that helps in any company’s Sales. In truth, there are a number of factors that one has to take into consideration when trying to improve a company’s Sales. Let’s...
Know The Tips That Can Help To Increase Your Sales
If you are an entrepreneur then you can be definitely called a sales person. This is because you are responsible for selling your articles either directly or through agents. To be successful one needs to be disciplined, hardworking and needs to pay attention to the...
Understanding Branding And Its Importance For Marketing A Product Or Service
Branding is a crucially important aspect of your marketing strategies. Assigning a brand isn't just limited to a slogan, symbol, name, design or sign or the combination of these elements which help in identifying the services or the products of a company as it was in...
How to Transform Your Idea Into a Successful Business
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How to achieve your goals in life or business – 3 secret weapons
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Biggest Key to any Success or Development of any Business
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How to Avoid Common Mistakes in URL Links
Avoid Common Mistakes in URL Links URLs play an important role in the success of a website. They are so finicky as well, thus, even the simplest typo, like an incorrect letter or a mistake in capitalization, can create a broken link. A broken link leads to an error...
5 Ways to Reduce Bounce Rate and Increase Your Website Conversions
Here's the 5 Essential Steps to Decrease Your Website's Bounce Rate Google Analytics describes 'bounce rate' as the percentage of single-page visits. If you own a website, one of your primary goals is to decrease your site's bounce rate. A high bounce rate is a sign...
Vital Tips for Building Your Business Brand
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Steps to Make You Mentally Strong, in Order to Have a Successful Life and Business
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5 beliefs and values which help you to live a successful life and business
Here are 5 beliefs and values which help you to live a successful life and business A healthy and successful (Happiness) life and business requires balance.I have been studying and learning from the best for the past few years, in a new way, which is helping me to...
2 Tools To Make Your Life & Business More Successful
The 2 tools to make your life and business more successful In your life, and business, how often do you spend time planning and developing yourself? Do you review achievement and improvements on what is needed to grow more effectively now, tomorrow and into the next...
10 Things Business Owners Should Consider Not Doing
We have so many thing to consider in our day to day running’s of our business. Our daily management, marketing, sales, customer service, accounts etc. .. List goes on.It is vital as a business owner we plan and strategizes correctly and if you don’t you need to start...
10 Steps to Improve your Business Management and Marketing
When it comes to management and marketing, it is vital that you have organisation, because if you do not have organisation, what happens is you do not get the results you want. So many businesses do not have the correct structure and procedures in place, or they have...
Teamwork: the right team is key to build a successful business.
The right team is key to build a successful business 7:00 am: Started prep and plan for the day and week ahead. It has taken us quite some time to find the right people. We have had many setbacks, but the skill is not to let it affect the business and keep moving...
Giving customers more than they expect is key to great rapport.
Giving customers more than they expect is key to great rapport! Dublin - Just returned home after a long day. We have just completed the set up of increase your sales development & coaching program for three businesses. Nearly 5 months of planning, development and...
5 sources to achieving better sales
Best 5 sources to achieving better sales Everyone wants to have a successful business, more sales and better profits. But are you doing the steps that are needed to achieve this? A lot of people forget, or in some cases, do not know the basics in order to achieve...
Emotional intelligence: the ability to adapt to any environment
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Content Marketing : Preparation, Plan and Research about the Topic
Prep & Plan (preparation and planning) are such a valuable tool. In fact it is the biggest part to any success. When you plan and do a strategy then you include things you don’t plan for. So you are prepared for everything, because in your plan you include time...
Resentment in the work place
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Understanding Relationships with Money
How do your emotions react to this subject? How do you feel about your business? How do you feel about your income? How is your business going? how do you feel about money? why you touch money? There are many questions you can ask yourself about this subject, but let...
Deserving – Business Marketing Awareness and Emotional Intelligence
What comes to mind when this word is used, for you and your business? Many of our issues, which arise in our business, if examined properly, can more than often lead back to our belief to deserving … and in fact all our situations are a product of our belief system....
How to develop a successful business by valuing …. Do you want to know how?
Many people believe in a magic formula or they think that an advertisement program will give them an answer to more sales more brand awareness. In fact there is no magic formula… It takes dedication and some people think a lot of hard work! Yes it takes work to build...
Think time alpha state: – how geniuses are created
Think time alpha state Spending time doing things that you like to do, valuing yourself, time away from business is one of the key ingredients to success in your business. For example, movie director Steven Spielberg always has a pen and a pad in his car. His best...
Difference between unsuccessful and successful, profitable business?
Difference between unsuccessful and successful I see so many of us stressed out working long hours and continuing doing the same thing week in and week out. How can we change this …? More advertising? More marketing? More time? More of the same things you have...
One month challenge
One month challenge - yes the last month has been the most challenging for everyone at BrandYou With all growths comes new challenges every day; how we handle them is the key to each out come. We all need to have the ability to adapt and a good emotional intelligence....
The year of growth
The year of growth: the most challenging year This is year has been the most challenging year for BrandYou, with our biggest growth since we formed end of 2009. Recently we are developing new systems and our program increase your sales development/coaching program has...
7 Lessons for Success, Including a Few You Haven’t Heard.
7 Lessons for Success Ray Dalio is a very smart guy with a gift for making money. He founded the investment firm Bridgewater Associates and in 2012 was named to the TIME 100. In a 123-page personal value statement titled Principles, he attempts to share what insights...
How to improve your day and get the job done
Resources to motivate and inspire Your surroundings – it’s important to make sure your work space, office desk etc are clean and not cluttered. It’s important to see and feel your end results. You can have a written statement to yourself on the wall. Photos of...
How to monitor and manage an outsourced business development strategy
There are many ways people measure a successful business but for me there is a set of measuring tools I use: 1. How a company deals with an issue – have you ever had a company who does not return your calls or deal with you in a professional manner? This is a sure...
What is Internet marketing?
What is Internet marketing Internet marketing, online marketing or E-marketing refers to using technology of Internet, websites, e-mails, SMS and whatever the variety of options for achieving the marketing objectives of an organization. As a whole internet marketing...
Why brand is important?
Reasons why brand is important A “Brand” is a commerce related identity of any seller’s product or service. Brands are normally consisting of names, and symbols. Simply explained, brand is the basic form of identity given for such products and services may be of a...
How to grow your business into a successful one
Increase your sales At the beginning there was only offline advertising, and now the world has opened up to the online world. It is essential that every business have an online presence. Having an effective business strategy is vital to success. You must have a good...
A handy guide to running successful Facebook competitions
A handy guide to running successful Facebook competitions It’s widely accepted that one of the quickest ways to grow your following on social media is to run a competition. While great content and engaging conversation is all fine and dandy, nothing gets new followers...
6 Insights From Tony Robbins That Will Change Your Sales Game
When it comes to helping people improve their lives there is nobody in the game with stronger credentials than Tony Robbins. The “Michael Jordan” of thought leaders, Tony has affected millions of people around the world through his performance coaching. And his words...
5 Ways To Live Without Regret
Regret is something everyone experiences at one point or another. It would be impossible to go through life without experiencing any regret at all. But sometimes, we put ourselves in positions where regret is almost guaranteed. Where we could have avoided the regret,...
7 Steps for Creating the Life YOU Want
Here's the 7 Steps for Creating the Life YOU Want Stairway in blue heavens We all aspire to do, be and have great things. Yet most of us simply aren't creating the results we want. We complain that we don't have enough money, romance, success or joy in our lives. We...
Want to know how to get customers in Dublin and Cork? Or any part of the country?
Do Want to know how to get customers in Dublin and Cork? I can show you how to do it. Last week Jonathan had made 3 appointments for me in Cork and this week he has made 3 appointments in Dublin. Ok, the appointments are just part of the process there are many tools...
Benefits of LinkedIn Business page
The Benefits of Linked In Business page If you are an owner of a company that is digitally focused you probably came across LinkedIn social media platform. Many of the professionals have their own LinkedIn profiles as a portfolio, curriculum vitae or just online...
How to create a Facebook business account?
How to create a Facebook business account Would you like to set up a Facebook business profile to represent your business? It is surely not a problem. A feature that is not really known is ability to set up business accounts without a personal profile. Remember that...
How to be number one in your business?
Here's How to be number one in your business! Business is driven by people, people have emotions, and people have personalities. It’s a fact. So how do we make it the best experience for your company and the people involved? We can start by getting everyone’s input...
Change = successful business and income
Successful Business and Income This is the one of the most important tools for people who understand word “change” are and will always be able to grow and be successful at what they do. Fear = being angry, I cannot do this, Blame, blaming others, we have all done this...
Successful business is not done by guesswork
Successful business is not done by guesswork! In today’s environment one of the most important parts of development is analyzing your works, results and way forward. How do we move forward? - Is the key question you should always ask. To review your online and offline...
How we develop Increase Your Sales Program
Increase Your Sales Program It is 2014 and BrandYou.ie started fresh with new strength to develop our business and look for a potential new leads. Reflecting on the past year I need to say, that many things have changed in the way how we approach business. We are...
How to get business?
This is an area in which I - Lee Kavanagh - have always been able to succeed and deliver professional results. When looking back over the years ... I wanted to identify why and how have I done this so well. First it suits my personality … sales and business...
What is the most important skill in good sales techniques?
What is the most important skill in good sales techniques What is the first thing which comes to mind? There are many, but in my opinion listening is ahead of them all. Why? Because this is the most important tool for yourself and for your current and potential...
How to start a blog
How to start a blog? Are you interested in how to start a blog? You are in a right place! This is one of the series of informational articles helping you to start in the internet world. It is important to realize that the basic blog can be set up with just few clicks...
Free website templates vs commercial website templates
Free website templates vs commercial web templates When you are thinking about building a website using a website templates, you have to consider whether to use free or paid one. In general new website owners choose to use one of the website templates found on the...
Step by step process off page SEO to build online marketing
Step by step process off page SEO On-site SEO is very important at the beginning of your site’s existence in the virtual world, however it is the off-page factors that you have to take into consideration when it comes to increasing the amount of visitors over time:...
How to build a better SEO strategy with on page factors
On-page SEO factors are the first step of the digital strategy when your website has been built. In order to move to the next step you need to be sure that you meet the following guidelines: Content of Page The content of a page is what makes it worthy of a search...
SEO plan & strategy
The first stage in planning your SEO development is understanding the starting process. Here are steps to an optimization strategy: SEO process: Initial Analysis This involves website review, competitive analysis and report submission based on the assessment. Our goal...
How to give value and increase business sales
When asked what they would like to see improved in their business, many business owners will invariably reply ‘increase business sales’. So, if this is something we all want for our business then why then is it many companies don’t have it. Why don’t they have enough...
Digital strategy as part of your marketing strategy
What is digital? Nowadays, most businesses use a digital strategy. Why? Because it works! Not only does it save you time, energy and money but it is more effective by measuring the results you need. It takes so much time to do develop your business offline but if you...
How to improve website optimization
In today’s environment it is important that we all understand how website optimization works. You need a qualified professional to help with this process and choosing the right company can be a difficult decision. When choosing the right company for your business,...
Online marketing consultant
So many people get bogged down and over whelmed with the influx of information out there. They don’t know how to use this information or how to increase their potential. As an online marketing consultant (coach) my role is to get effective and measurable results. When...
How to use Hootsuite to Manage Your Social Media
Hootsuite is a great tool you can use to manage all of your social media within one platform without having to log in to different websites. You can link through the hootsuite dashboard to your Facebook and Google pages, as well as LinkedIn, Twitter, ScoopIt,...
Sales training / Coaching to help your business
Throughout the years I have worked in sales for different companies in sales. I always reached my targets and excelled. Why? I always looked to the people in the company who were on top of their game. The sales training we received was good and I always appreciated...
Sales techniques on how to increase your sales
The Benefits of phone scripts Phone scripts requires sales techniques and it is a skill. Over the years I have seen companies hire experts’ and do training for hours at a time using sales techniques. Phone scripts will always need consistent improvement and by...
How to design a website
From a technical point of view it can be quite simple to design a website. However, if your designer does not have any information about your business market, how can you create a website around your customers’ needs? I say this because so many people are misled by...
The Brand You business coach tool box
What is POSD? Passion, Ownership, Structure and Dynamics We all know we need the basics to succeed in business; this is the area where we look at the basics with you and identify weakness you may be experiencing. Then we can coach or work with you to put the...
Business basics getting them right by a business coach
Coaching is very important in life and business. We all know that the best athletes in the world have a coach. Behind every successful company is a business coach. What I mean about success is the way you live your life through your business. If we remove money from...
Online Marketing – how to use it effectively in business
Online Marketing Your online marketing strategy should have onsite SEO, offsite SEO, blogs, newsletters, and social media. These need to be used correctly and consistently. If it is not consistent then your brand is not consistent. When you maintain a reliable online...
How to advertise your product or service for free
I’ve worked in the advertising industry for many years and everybody is trying to get the best they can for their business; advertising, marketing, sales strategies, and PR tools. What I’ve come to learn from working with my own clients and for myself is that there...
Clonmel Motors Cycles, E- Commerce Website, Planning
Clonmel Motors Cycles, E- Commerce Website, Planning This client signed up for ‘increase your sales’ service. They already had an E- Commerce website. I have been in touch with this client for over one and a half years to two years. When we first were in contact he...
A Guide to Business Blogging for Beginners
A business blog is a fantastic online marketing tool if used correctly It’s the easiest way to communicate your business concept to the viewer in the shortest possible time. Use your blog to let customers know what is happening within your business at the moment....
External Links – A Good Way to Improve Your SEO
Important factor of off-site search engine optimization is an external linking This process improved the ranking in search engines and also improves page ranking (from 0 – 10). How the external linking works? To create external link, you need to submit an article,...
New customers
Finding new customers is obviously a hot topic when it comes to any business. We are all actively seeking to develop and expand our current client base on an ongoing basis. Developing a new customer base is a skill that I myself have acquired over some time. As I...
Cold calling made simple
Someone once said that cold calling is not about pushing a product or service. Cold calling is about planting seeds of memorable information within your prospective customers. For me personally I found it quite challenging in the initial stages. Having spoken with...
Marketing Strategy for Small Business
At times, it can be quite difficult to manage all the key areas within a small business. If I could give one piece of advice for small businesses, it would be to make sure that your brand marketing strategy and your core message are clear. I was doing some marketing...
Creating an SEO-Friendly URLs
Welcome to SEO tips by Brandyou.ie. The SEO tips we want to discuss today is SEO friendly URLs . The search engines give a lot of priority to web pages where the main key word for that page is located within the URLs at the top of the page. For example, if you were in...
Digital Marketing Tips for a Startup
In the present climate, people view the market as quite difficult. When starting a business here is a couple of tips; get your basics right; whether it is marketing, sales, management, PR and advertising. The best form of marketing does not necessarily have to cost a...
Sales Prospecting: Qualifying a Lead
Sales Prospecting Do you as a business understand the sales prospecting process? Do you have a series of questions to qualify a particular client? And do you ask your potential client those questions when they first contact your company? These are all important areas...
What Is PPC? Basics of Pay-Per-Click Marketing
Pay per click Welcome to SEO tips by Brandyou.ie. The SEO tip we want to discuss today is using pay per click campaigns to help the search engine optimization (SEO) of your website. For example, Setting up a pay per click campaign on Google or Yahoo will help you...
Simple Sales Call Tips for your Business Marketing
Simple call to your market Today I just want to talk about introducing your company to your target markets. Some people; whether it is a business owner or a manager, shy away from the sales role within their company. A very simple technique you can use to overcome any...
Business Coaching – Things we don’t like doing
The limitations we place on ourselves all stem from fear, fear of failure, fear of the unknown, fear of moving out of our comfort zone. We all have areas within the business we don’t particularly like doing. Some companies are quite fortunate and can afford to pay...
Tips for an Effective Video Marketing
Video Marketing Video marketing is a growing part of our company. It is something I feel every company should be looking towards or be doing presently. Video marketing is a very smart and simple way to market your product or service. There is so much content you can...
Adding SEO Meta Tags to Your Website
Welcome to SEO tips by Brandyou.ie. The SEO tip we want to discuss today is unique Meta tags, title and descriptions. It is very important each web page on your website has its own unique title tag and Meta tag description. This will help you be placed high in the...
Keyword Research a Crucial Part of SEO
Welcome to SEO tips by Brandyou.ie The SEO tip we want to discuss with you today is centered on keyword research. Before you begin any website, the most important thing to do is identify what keywords you want your website to be found for. There are a number of great...
SEO Marketing Tips to Improve Website Rankings
Search Engine Optimization, commonly known as SEO is an effective marketing strategy used to increase your website rankings on major search engines such as Google or Yahoo. The SEO tip we want to share with you today is deep linking. It’s a well-known fact that having...
Copywriting for search engine optimisation
It is important to bear in mind search engine optimization when writing your website’s content. It is important to consider where you can add links to other pages and pictures with additional tags. But the most important factor is keyword ratio – percentage of phrases...
Internal Linking Strategy To Improve SEO
As well as external linking, the internal one is essential for search engine optimization purposes. It is important create shortcuts within your copy that lead to different sections of the website. It gives user possibility to easily navigate between subjects...
Intro to HTML Website Coding – Making Webpages
HTML website coding, or Hypertext Markup Language, is used to create web pages. Site authors use HTML to format text as titles and headings, to arrange graphics on a webpage, to link to different pages within a website, and to link to different websites. HTML is a set...
Understanding bounce rate in Google Analytics
What is bounce rate in search engine optimisation? It is a term that is not used often on the web, but it is good to know how it is calculated and what it says about your website. Bounce rate describes the percentage of users that leave your website within few seconds...
Use of Google Analytics Tool for SEO
Google analytics is one of the most powerful tools used in Search Engine Optimisation by many web developers. It gives you insights on not only how many visitors you have per month, but also a lot more useful information like Bounce Rate, daily visits, most visited...
Using Google Webmaster Tools / Search Console Data to Review SEO
Google webmaster tools is an online application provided by Google to help you with your search engine optimization strategy Webmaster tools gives you an inside view to crawling errors, search queries related to your website and also allows you to upload and manage...
How To Do Keyword Research For SEO
One of the basic but the most important steps you have to take while preparing your search engine optimization strategy is keyword research. It is very important to use proper tools and find the phrases that are both descriptive to your business and popular within...
How to market your business in LinkedIn
LinkedIn: Target Professionals in a Specific Industry LinkedIn is one-a-kind social network. This is the world’s largest professional audience in the Internet. If you want to hang with the big players—a place where connections are made, leads are generated, and deals...
SEO Basics: Beginner’s Guide to Search Engine Optimizationn
Want To Promote Your site On Google? There are few aspects of search engine optimisation, and one of them is Basic SEO. It involves fundamental practices that can let your website exist in the virtual world: Keyword researchFinding phrases that both describe...
On-Page SEO – Search Engine Optimisation
On-Page SEO On site search engine optimization is an important factor in placing your website highly in rank of Google, Bing, Yahoo and other sites. On-site factors are mainly based around keywords within website. It is important to keep keyword ration proper on each...
The Best Off-Page SEO Techniques
On top of websites performance you have to include in your plan off-site search engine optimization factors. The main purpose of off-site SEO is to create as many links in the web pointing to your website. It is beneficial because users can click in to view your...
What is SEO? How to Optimize for Search Engines Like Google
Search engine optimization or SEO is the technique of preparing your website with keywords, links and content so it appears highly ranked in search engines like Google, Bing and Yahoo. Organic search engine optimisation as oppose to paid advertisement like AdWords...
