Sean kennedy fITNESS
Sean Kennedy Fitness is an online 1 to 1 personal training service where everything regarding your plans is completely personalised towards your goals and crafted by myself. This online coaching service was founded by Sean Kennedy in 2019 when he received a certificate in level 3 fitness instructor and level 4 personal training. It is a premium service that’s completely confidential in regard to all personal information that’s provided.
TYPE OF BUSINESS – Health and Fitness, Premium Online Coaching
SERVICE PROVIDED – Project based consulting and coaching
What we provided
- Personal Training and Coaching Website Platform
- Marketing Strategy
- 3-month plan
- Content creation
- Social media
- Google AdWords
- Digital Reporting set up software
- Marketing guidelines and recommendations
Challenges we faced – We created a personal training and coaching website for Sean to provide his tailored training plans. We began auditing 3 competitors and how his brand is performing in the industry. Following the audit, we laid out a 3-month plan on how he will approach his clients in a set budget and put across his personalized training platform. For his website, we created engaging content and imagery that would attract the audience and lead them into signing up. We set up his Google and social media platforms, integrated the payment methods for his advertisement and provided a social calendar with engaging content. Additionally, we set up the digital reporting system where he could track the brand’s performance, measurements and KPIs. We guided him in understanding the website functioning by providing a CMS manual and helped him comprehend his market and how to penetrate the minds of their target market.
Timeline – 12 weeks all completed.